What time does the GMA Conference & Industry Awards 2026 start?
Join us from 09:30 where the GMA Conference will offer a full day of insights, ideas, and discussion until 15:30. You can view the full breakdown of the day here.
After 15:30, feel free to head back to your hotel or pop across the road to the Midlands Arts Centre to catch up with colleagues over a drink.
The Industry Awards evening will kick-off from 18:00 with a drink’s reception, followed by an incredible 3-course dinner and the prestigious awards ceremony. To continue the celebrations at the stadium, there will also be a GMA Industry Awards Afterparty from 22:30 till late with live entertainment, music and more!
How much do tickets for the GMA Conference & Industry Awards 2026 cost?
Exclusive ticket rates are available to GMA members. To find out more about GMA membership and how to sign up, please click here or contact membership@thegma.org.uk, where a member of the team will be more than happy to discuss the right membership category for you.
How do I get to Edgbaston Stadium?
Edgbaston is a prestigious venue, renowned for its rich history and home to Warwickshire County Cricket Club. Located in Birmingham, it provides easy access by car, train, or plane, making it an ideal destination no matter where you’re travelling from:
- Birmingham New Street Station is the main rail hub for the city with connections from all over the country and is located a short distance from the stadium:
- By Taxi: Approximately 10 minutes.
- By Bus: 45 or 47 to Pershore road (around 20 minutes)
- By Walking: Around a 30-minute walk (1.5 miles)
- Birmingham International Airport is also located nearby, just a short drive away:
- By Taxi: Approximately 20 minutes.
- If travelling by car, the stadium has lots of transport links from both the north and south, with easy access from M6 and M42 and free on-site parking for Conference & Industry Award delegates:
- Sat Nav Postcode: B5 7QU, located off Pershore Road.
What catering is included within my ticket?
During the Conference, light refreshments and lunch will be provided throughout the day.
An incredible 3-course dinner will be provided along with table wine for the GMA Industry Awards.
If you have specific dietary requirements, please ensure you notify us in advance to ensure we can accommodate your needs via the booking form or by contacting industryawards@thegma.org.uk.
What is the dress code for the Conference & Industry Awards 2026?
The recommended dress code for the Conference is smart-casual.
Celebrate in style for the Industry Awards, with smart evening wear, lounge suits or cocktail attire recommended.
Do you offer any special accommodation rates?
This year, we’ve made it even easier to book accommodation with a dedicated Hotel Planner to help you find the best rates and closest hotels for the event:
Button to link: Search For Hotel discounts, Cheap hotels, Hotel rates + Hotel reservations














